Friday, December 10, 2010

Common Things To Consider When Designing Your Web Page

By Andrew Lawson


Are you planning on a new web site for your business but are unsure of the best way to go about it? It's a good idea to do some planning before you take that first step. You may be inclined to create a visually stunning web site but be sure if you do that it will be functional, as well.

Keep in mind that sometimes overly creative designs can make for bad search engine optimization or interfere with the best search engine ranking. It can be discouraging for those who are very creative.

It may be hard to accept but your design can affect your search engine results. For the best outcome, many businesses have decided to strive for a happy medium. They modify their designs and conform to most of the rules set forth by Google and other search engines.

By following the rules set forth by Google and the like you will have a greater chance of being found by potential customers and therefore improve your business. It's great to have a high-end web site but it can hurt you in the end with a low ranking if it doesn't meet search engine guidelines.



Still, you can do everything right and meet all of Google's expectations and still not make it to page 1 in ranking. This can be disappointing, I know.

Unfortunately, that's just how it works on the web and you have to come to terms with that on your own. Most people strive for a happy medium with their web site design. They try to satisfy their own needs while meeting most of those rules set for the by the search engine.

Creating a web site is a big commitment for any business and it's not one to rush into. Think about what your goals are and what rules you need to go by in putting a web site together. It's worth it to plan before you get started.



If you're uneasy about doing all the work yourself, don't be shy about getting help. Ask friends for advice or hire a professional. They will help you avoid common pitfalls.




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