End of Libellous Accusations Online
The Internet is a breeding ground for amazing ideas, products and services. It has revolutionized commerce and communication. But since it's run and used entirely by people, there are certain qualities of human nature that persist, for better or worse, in the design. Anything negative said about a person or business on a blog or other site, for instance, is immortalized, regardless of its truthfulness or validity. And those comments can have lasting effects.
Worry not, for there are options. The Internet is successful because it's just full of options. And businesses arise to work with those options. Case in point: In the last few years, reputation repair services have bloomed, services which work within the rules of search engines like Google's to get the bad stuff out of there.
Life Without Defamation of Character Online
These services have a pretty basic solution to the problem. Using search engine optimization techniques, the blog or other site that contains the negative comments can be forced down off the first pages, all the way down off the top 100 pages, where it's essentially obliterated.
You can bet that what has replaced the negative content is much friendlier to your business, and it got there without you having to take on the site that posted the negative stuff. No lawsuits, no arguments, no pleading. Just removing the problem. Once it's out of the way, people can judge your business on its actual merits, not just a few random comments.
The End of Slander Online
Of course you can also use these services before you get into trouble, good old search engine optimization stuff. That's a good saying that applies here, too: The cream rises to the top. Having control of your online image is a process of constant maintenance, and that means having to work at it even when you're not having to defend it.
This is all pretty new stuff, new techniques and new technologies and new ways of doing business and interacting. It's not always intuitive, it's not always perfectly clear, but rest assured that in all things, you have options. And this is important to remember, because your online self, whether personal or business, should be defended at all costs. People in the real world forget, but the Internet doesn't. Unless it's made to. Which is of course one of its best features.
The Internet is a breeding ground for amazing ideas, products and services. It has revolutionized commerce and communication. But since it's run and used entirely by people, there are certain qualities of human nature that persist, for better or worse, in the design. Anything negative said about a person or business on a blog or other site, for instance, is immortalized, regardless of its truthfulness or validity. And those comments can have lasting effects.
Worry not, for there are options. The Internet is successful because it's just full of options. And businesses arise to work with those options. Case in point: In the last few years, reputation repair services have bloomed, services which work within the rules of search engines like Google's to get the bad stuff out of there.
Life Without Defamation of Character Online
These services have a pretty basic solution to the problem. Using search engine optimization techniques, the blog or other site that contains the negative comments can be forced down off the first pages, all the way down off the top 100 pages, where it's essentially obliterated.
You can bet that what has replaced the negative content is much friendlier to your business, and it got there without you having to take on the site that posted the negative stuff. No lawsuits, no arguments, no pleading. Just removing the problem. Once it's out of the way, people can judge your business on its actual merits, not just a few random comments.
The End of Slander Online
Of course you can also use these services before you get into trouble, good old search engine optimization stuff. That's a good saying that applies here, too: The cream rises to the top. Having control of your online image is a process of constant maintenance, and that means having to work at it even when you're not having to defend it.
This is all pretty new stuff, new techniques and new technologies and new ways of doing business and interacting. It's not always intuitive, it's not always perfectly clear, but rest assured that in all things, you have options. And this is important to remember, because your online self, whether personal or business, should be defended at all costs. People in the real world forget, but the Internet doesn't. Unless it's made to. Which is of course one of its best features.
About the Author:
Get your FREE Wag the Dog Marketing Internet reputation repair analysis by calling us today at (800) 825-9500, or visit Top-Dog.org and research the best Wag the Dog Marketing reputation repair package for your needs.
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