Sunday, August 15, 2010

Internet Articles As Newsworthy Reports

By Sarah Moore

Enter a newsroom and ask a news writer about SEO, and you would usually get a rather unwelcoming response. SEO, or search engine optimisation, has been the reason articles abound all over the internet. In SEO, keyword-rich articles are disseminated for the sole objective of building links that will make a website highly searchable in the search engines. In short, SEO writing is for marketing and advertising of small to medium size businesses.

In both news media writing and SEO, the oft-spoken theme "content is king" applies. Readers have discerning tastes, and would immediately abandon a poorly written, keyword-bombed copy. In both news media writing and SEO, content, therefore, has to be interesting. While it is true that search engine spiders are also target readers of a keyword-rich text, real humans actually read SEO articles, therefore these articles have to make sense.

Is it right news writers to feel better than internet writers? The answer is no. And why shouldn't they? Internet writing entails the same rigorous work as that of journalism with respect to an unchanging commitment to original and not copied content, correct grammar, and beautiful composition.

In both news media writing and internet writing, writers need to interest readers. Vying for time is even trickier in the SEO game. Whereas readers of newspapers usually read up to the third paragraph of a news article, internet readers are scanners. With the gamut of alternative sources of information online, they can altogether quit reading an article as soon as the banner fails to catch their attention, and then they click on another.

There is a global demand for SEO. Singapore is one of the countries ahead in the league in SEO services. SEO services Singapore offers is acclaimed for quality, guaranteed ranking, and measurable leads, conversions, and returns in days, not months.

Internet writers are all the time pressed to produce high-quality content within rigid deadlines. Singapore has the advantage in responding to the growing article demand as it taps foreign partners in writing excellent English articles from journalists of other Asian countries particularly the Philippines.

Another common ground for both news media writing and internet article writing is the opportunity both provide writers to work while satisfying their liking for the written word.

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