Friday, March 29, 2013

Incorporate These Ideas Into Your Article Marketing

By Robert Strong


Article marketing is a potentially very profitable opportunity that doesn't require going to a job and spending forty hours a week at a desk working for someone else. But, as with anything, it can be a tricky field to get into. Read on for some tips and advice that make article marketing easier to do and understand.

Before you submit your article, it's a good idea to do a search on its title to make sure that there aren't already dozens of other articles out there with the same or very similar titles. If so, find a way to rephrase the title so that it will stand out from the crowd.

The title of your article marketing piece is equally as important as the article content. If the title is interesting to your target audience, you'll get higher readership and responses. Choosing words that rhyme or have alliteration with the article's key words can be a good basis for creating a catchy title.

When you are looking for the perfect topic for articles for your website, go for the obvious. Create your website around something you have at least a little bit of knowledge of and write your content about that. Be sure to devote some time to learning as much about the niche you have created as possible, so your content will continue to be fresh, lively and knowledgeable.

When promoting your online articles, you should aim to write an informational article that concerns your niche topic. This will give your readers some more information about your particular niche, which will make it more likely that your readers will stick with you. You should aim to keep this article around 500 words.

Article marketing is a very useful tool to get your business goals and things about it published in thousands of places across various mediums. It can not only catch the eye of a consumer, but make you very many future clients. If you use article marketing, you can be sure your work will be seen far and wide across all kinds of different platforms.

Article directories are out there waiting and ready to be taken advantage of. The first thing you should do is submit your articles to the most popular online article directories. These directories are very helpful, they already have the clientele you need, and they are looking for your articles.

Examine your business to identify what makes it stand out, and apply it to your articles. If your business is a success, there is a reason it is. When you find those reasons and incorporate the same things into your articles, your articles will automatically stand out from your competition.

Always make your content unique. Don't base your writing off articles written by others or copy articles and only change a few words. Articles that are 100 percent original stand out, both to readers and to search engines. If you are writing on a topic that is well-covered, add a twist or a new way of looking at it to keep it unique.

Don't use long, rambling sentences and dense paragraphs in your articles. Readers are turned off when they are confronted by long blocks of text. Break your article up into short, punchy paragraphs of no more than five lines. Keep your sentences short and straightforward so your articles are easy to follow.

Making your article too long or too short is another common error. Most experts agree that 400-900 words are sufficient. Many article marketers also fail to submit their articles to enough article directories. Although time-consuming, this step is critical. Make it a habit to submit your articles to a minimum of 20 directories, although more is better.

As mentioned above, actually getting people to read your article is the key to making any money online with article marketing. By following the advice here, however, you are well on your way to having your own articles that will generate significant website traffic and therefore, earn you more money.




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