Saturday, October 22, 2011

Finding New Blog Readers - How to Effectively Grow Your Readership

By Adam Horowitz


A popular blog has lots of activity with readers commenting, talking, sharing and is seen as an important part of the blogging community. So what sets these blogs apart from those that struggle to build their loyal bases of readers and truly reach their target audiences? How come some blogs get everyone's attention while the others seem more like desert islands or ghost towns? There is a simple answer to this question: traction--the blogs that actually put forth an honest effort to get more readers actively enjoy higher traction than those that aren't as active in their efforts to grow their readerships; it really is as easy as that. Given below are three simple to understand apply ideas that will help you gain more readers for your blog easily...

Which steps should you be taking to raise your chances of getting the right sorts of readers for your blog? In this article we are going to go through a few different things that will help you get more and better readers.

If you've been blogging for a while or at least are familiar with the basics, you know how important trackbacks can be. When you send out creative and well thought out trackbacks about a blogger's original post, you will get a fantastic return on your own investment of time as long as it penetrates. Trackbacks were invented for a reason and when you fulfill that reason it will quickly become apparent that socializing with other bloggers and improving your own network gets a lot easier and not nearly as intense. The next time you come across someone's blog post that you think is trackback-worthy, don't second guess yourself. Getting into active discussions on forums is a great way to get more leverage for your blog posts because people that are usually found discussing/debating on forums are the ones that are most likely to comment on blogs too. Creating new and informative threads on blogs and simultaneously giving honest value to the other members in your forum can help make them curious about you and the approaches you take. This way you get to create relationships with your target market through the forums and channel that interest into traffic for your blog.

When you're trying to grow your blog's readership via various methods, how can guest blogging be left behind? If you have yet to try out the power of guest blogging, now is the time to get your feet wet. You will quickly see that when you publish guest posts within popular blogs or on blogs that get lots of traffic, your own readership will automatically get higher because your guest post will generate all sorts of traffic for your own blog. Begin by finding blogs that relate to yours and that openly accept guest posts and after you've found success through that, you should move on and contact the bigger blogs to see if they might accept guest posts of yours.

There is so much you can do to grow your blog when it comes down to driving traffic and finding new readers, but the only thing you have on at first is providing consistent value. Once your blog gains lots of esteem from your target audience and becomes well known for offering high quality content on a consistent basis everything else will just fall naturally into place. So what are you waiting for? Go ahead and put these tips to work and watch as more readers flow in to your blog.




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