If you are an online marketer then you are aware of how important it is to create an email list, follow up with your subscribers and sustain a relationship with them. There is money in your email list. This will be your way to getting repeat traffic to your website without having to spend additional money. However, your list won't be of any use if you're not taking precautions when sending out your email to make sure it gets delivered. In this article we will discuss three easy suggestions for getting your emails delivered not blocked by the spam filters.
Avoid creating your emails using the writing tone a spammer would use. If you notice, all the spammers use a certain way to write their emails to grab attention. They know they have to grab attention fast because they're sending out emails in bulk to unknown people. They often stand out by writing in all CAPS or using too many exclamation points. Spam filters are smart and they'll pick up these things, so avoid copying them or you'll risk being blocked. Usually when you send a regular email it doesn't get blocked. But if your email looks suspiciously like spam you could find it's blocked very quickly.
For example, if you use one email address to talk to your business partners and clients, put this email in a safe place and utilize it for one purpose. Have one specific email address for all of your email marketing tasks. Certain words should be avoided, such as free, money, cash and other such triggers. Spam filters will block emails containing words like these, no matter whether you have them in the subject line or within the email content. If you do need to use these words, look for alternatives wherever possible. For instance, you could write 'no cost' rather than using 'free'. Each word you use in your emails is scanned by email service providers so they can attempt to block as much spam as possible. There isn't much you can do about those filters, but you can work on the wording you choose for your marketing campaign. Just think out of the box when you're carving out your email because in the long run all your email marketing depends on what kind of approach you take.
In order to check if your emails are safe against a spam counter, use a tool like SpamAssassin. This free tool can check through your emails to see if anything needs to be amended or altered. It tells you precisely where you've gone wrong and what you should change to improve your deliverability rates.
In conclusion, from the above article we come to understand how to make sure that every email you send out to your subscribers gets delivered. Although there are many other variables to consider we've given you a pretty good jump start with the above information. Just do your homework before starting a campaign and take all the precautions to make sure it's a success.
Avoid creating your emails using the writing tone a spammer would use. If you notice, all the spammers use a certain way to write their emails to grab attention. They know they have to grab attention fast because they're sending out emails in bulk to unknown people. They often stand out by writing in all CAPS or using too many exclamation points. Spam filters are smart and they'll pick up these things, so avoid copying them or you'll risk being blocked. Usually when you send a regular email it doesn't get blocked. But if your email looks suspiciously like spam you could find it's blocked very quickly.
For example, if you use one email address to talk to your business partners and clients, put this email in a safe place and utilize it for one purpose. Have one specific email address for all of your email marketing tasks. Certain words should be avoided, such as free, money, cash and other such triggers. Spam filters will block emails containing words like these, no matter whether you have them in the subject line or within the email content. If you do need to use these words, look for alternatives wherever possible. For instance, you could write 'no cost' rather than using 'free'. Each word you use in your emails is scanned by email service providers so they can attempt to block as much spam as possible. There isn't much you can do about those filters, but you can work on the wording you choose for your marketing campaign. Just think out of the box when you're carving out your email because in the long run all your email marketing depends on what kind of approach you take.
In order to check if your emails are safe against a spam counter, use a tool like SpamAssassin. This free tool can check through your emails to see if anything needs to be amended or altered. It tells you precisely where you've gone wrong and what you should change to improve your deliverability rates.
In conclusion, from the above article we come to understand how to make sure that every email you send out to your subscribers gets delivered. Although there are many other variables to consider we've given you a pretty good jump start with the above information. Just do your homework before starting a campaign and take all the precautions to make sure it's a success.
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