This article takes the assumption that you already know what SEO or Search Engine Optimization is and why it is so important. It also goes into detail about the on page factors concerning SEO. Listed below are three on page factors.
1. It is essential that you use meta tag descriptions and keywords
For every page on your site you should have meta tags unique to that page. Meta tags are HTML code found between the tags near the top of the page when you are looking at the HTML code.
Meta tag as a keyword will create a comma-separated list of keywords that will pertain to your website. There is no requirement for a keyword to be single words. They can be single words or even phrases that relate to the content on your web page. In any case this will all help out your Search Engine Optimization or "SEO".
For the description meta tag write a description of your site that would make someone want to click your link. This meta tag's description is used by some search engines, including Google, as the text description of your site. So it's not just for the search engine's benefit, it's also likely to be seen by a human and it may be the difference between that human clicking on your site's link or another site.
2. Anywhere your Website contains images make sure it has an alt tag.
The HTML code for placing an image on your page has optional and additional attribute known as an alt tag. This literally means alternative text. This was at first meant for those that could not view pictures while surfing the web or had their images turned off so that they could know what the image is portraying or is without being able to see it visually. Search engines will use this to describe what your page contains and increases SEO.
Any alt tags that contain keywords need to relate to your site and the images they describe. Rather than just putting in "header" for the alt tag image header you can take the chance to talk about what your website is about. For example, try something like "Dog Training Header", if your web page is about training dogs. It is wise not to overdo this but be direct and to the point so you have better SEO.
3. Use header tags wisely.
Header tags like H1,H2,H3 and so on, will be used by search engines to deduce the most important keywords of your Website. By using style sheets you can always change header tags if you so wish so it is always better to use standard HTML tags rather than custom ones. Now all that you need to do is put in relevant keywords in the headers you use. An H1 header should contain the primary keyword with the H2 having the secondary keyword for SEO.
The information covered in the article about on page SEO is very important even though these are just a few of the basics. This is a great way to improve the SEO of your website and if you wish to go further in SEO you can always get good back links to the Website you own.
1. It is essential that you use meta tag descriptions and keywords
For every page on your site you should have meta tags unique to that page. Meta tags are HTML code found between the tags near the top of the page when you are looking at the HTML code.
Meta tag as a keyword will create a comma-separated list of keywords that will pertain to your website. There is no requirement for a keyword to be single words. They can be single words or even phrases that relate to the content on your web page. In any case this will all help out your Search Engine Optimization or "SEO".
For the description meta tag write a description of your site that would make someone want to click your link. This meta tag's description is used by some search engines, including Google, as the text description of your site. So it's not just for the search engine's benefit, it's also likely to be seen by a human and it may be the difference between that human clicking on your site's link or another site.
2. Anywhere your Website contains images make sure it has an alt tag.
The HTML code for placing an image on your page has optional and additional attribute known as an alt tag. This literally means alternative text. This was at first meant for those that could not view pictures while surfing the web or had their images turned off so that they could know what the image is portraying or is without being able to see it visually. Search engines will use this to describe what your page contains and increases SEO.
Any alt tags that contain keywords need to relate to your site and the images they describe. Rather than just putting in "header" for the alt tag image header you can take the chance to talk about what your website is about. For example, try something like "Dog Training Header", if your web page is about training dogs. It is wise not to overdo this but be direct and to the point so you have better SEO.
3. Use header tags wisely.
Header tags like H1,H2,H3 and so on, will be used by search engines to deduce the most important keywords of your Website. By using style sheets you can always change header tags if you so wish so it is always better to use standard HTML tags rather than custom ones. Now all that you need to do is put in relevant keywords in the headers you use. An H1 header should contain the primary keyword with the H2 having the secondary keyword for SEO.
The information covered in the article about on page SEO is very important even though these are just a few of the basics. This is a great way to improve the SEO of your website and if you wish to go further in SEO you can always get good back links to the Website you own.
About the Author:
Learn more about Search Engine Optimization in St. Louis and your local area. Website Marketing St. Louis is a St. Louis SEO and internet marketing company helping local businesses become an authority in their online market.
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