Thursday, April 25, 2019

Long Island SEO: What Triggers 404 Errors On Websites?

By Arthur Williams


Have you ever visited a website, clicked on a link, only to be redirected to an error page? This is an example of a 404 error at work, and to say that it harms websites would be an understatement. It can be detrimental to their Long Island SEO efforts, ensuring that they see less visibility on search engines. Perhaps you don't know what caused a 404 on your site to begin with. Here is some useful information that will help you prevent this in the future.

To start, 404 error pages are often caused by internal pages that have been removed. This makes sense, as links must direct users to pages, even if the intended ones are no longer in existence. Users will be directed to 404 errors in lieu of these pages. As reputable names in marketing, www.fishbat.com included, will tell you, unless on-site links are changed to accommodate webpage removals, these errors will continue to occur.

What if you're planning on redesigning or revamping your website as a whole? This may include certain URLs being changed, which could be where 404 error pages develop as well. Links associated with these URLs should be changed as well to ensure that they remain stable. Broken links are detrimental to SEO, to say the least, so ensuring that there are as few of them on your site as possible is paramount.

These are just a few causes associated with 404 error pages, but you should know what to do if they arise. First, try to refresh your browser. It's possible that your site simply failed to function at that particular moment, which isn't unheard of. If you're still seeing the same problem, then you're going to have to do more extensive work. This may be where the assistance of a Long Island SEO company will prove beneficial for you.

Though it's important to always check URLs, deeper issues should be noted as well. Did you know that malware can lead to 404 errors? You may not even realize that your website has this problem, which is why you should run a full scan as soon as possible. By performing this scan early on, you will be able to catch these technical bugs earlier, which means that your website will return to its normal level of functionality sooner.




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