Thursday, June 20, 2013

Creating Traffic Through Compelling Content

By Carolette Wright


One of the most important goals with any marketing campaign is to set your message in front of the largest and most targeted audience possible. A large audience means more people know about you, and a more targeted audience means that a greater percentage of the audience can potentially become buyers. Every reader who follows your content doesn't necessary becomes your customer, but the audience is highly targeted and some of the audience members or readers will eventually become buyers leading to be premium buyers.

The ongoing success and sustainability of your blog will depend on your ability to regularly produce timely and meaningful material for your visitors to read.You have the basic knowledge but you are looking for something a little more advanced and that is blogging to the next level where you want to make it profitable. You need to know the 3 C's of online marketing which is to create traffic by blogging daily, capture more sales by specifically tell your blog visitors to capture your page and convert you sales by building your list, use auto responders so you can follow up your leads by sending them emails. The goal of 3 C's is to make the average person successful.When you learn to master the 3 C's you can become a powerhouse in the internet marketing world.

So, you need to remember the mindset of a successful blogger is that blogging is a long term strategy. It is a long term residual leads where you can get a residual free traffic from Google.You just have to keep building it. Some of the blogging pitfalls that you should avoid is when you think that blogging can give you an immediate income. It is not an easy to get rich marketing method. It needs an interesting and compelling content.

In order to make your blog an effective lead generation machine, you need to create a good webpage design on your blog, use tweaking, use a contact me form, put some banner ads and create an about author section. Before you can start creating content, you need to have a topic that you will blog about. Tell your story and make it compelling. Not only should your content be interesting, but it should also add value. Provide insight and analysis. Tell your readers how they can leverage these facts. Always remember that quality content means interesting, well written, relevant, and unique article.

You also need to have a call to action in anything that you do. Write a topic that you are passionate about but its also profitable. Use good keywords and catchy title on the blog post.Your headline is where it's all at. Make your statement there and make it big and bold. Your title should clearly establish the exact benefit your reader is going to get by reading your article. The best headlines provoke an emotional response in your reader initial paragraph. Let your readers know what benefit they will get out from reading your content. Keep things brief and make your point quickly.

By producing a unique, interesting and compelling content regularly, your website is now findable. People will like, tweet, email, share, and even link to your valuable content which then increases website search engine rankings and traffic. By getting more traffic to your website, the number of potential customers increases. While your visitors are reading your interesting and well written quality content, you have the chance to tell them who you are and what you do. They will then be more likely to remember your website when they need your type of service, product or expertise.

Blogging about what you're learning is also a good way to create traffic through compelling content. Learn something and teach it to other people. Write on hot topics that people are looking for in the internet. Write product reviews and trending news as well. Killer ideas to write like internet marketing tips, direct selling etc. also creates a good amount of traffic. You can provide content which can be educational or entertaining. Whatever your passion is, just write about it. If the content is of your targeted customers liking, they will definitely get back to you.

Written words are not the only form you can leverage to engage more of your readers. Try inserting images, videos or info graphics. Most people are visual learners and if your can offer information in a medium more easily understood visually, these readers are likely to return. If you plan on writing articles for your blog, write about things that make people think. Inspire people and change lives with your knowledge.

Now if you take your trustworthy, persuasive content and optimize it for search engines, your website will rank well in the search results. This leads to more traffic and ultimately more sales for your website. If you're serious about generating a massive amount of targeted visitors to your website, you need an online marketing strategy. Write down a plan, follow the steps above and you'll be on your way for more traffic, more leads and more sales.




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