Wednesday, October 17, 2012

Is Your Article Marketing Not Yielding Results? Try These Tactics!

By Krystal Jamison


Article marketing is one of the best ways to drive targeted traffic to your website. Writing an effective article can help deliver free traffic to your website for years to come. Read the helpful ideas below, and find out how you can be successful at publishing an article and getting it to bring traffic to your site.

Article Marketing Calls for Relevant Info

Include as much relevant info in your article as possible. Individuals are looking at your piece because they wish to know something. Be sure to put in as many facts as you can. Make the info as appropriate to today's world as possible. This ensures that readers will finish the article, will feel that it was helpful, and will not feel as if their time was wasted.

Unique Content is Important in Article Marketing

Make sure each article you write has unique and original content. A reader should not be able to search for a similar topic and find a word for word copy of your supposedly original article. Supply your personal insights and personal concepts, and clearly express them throughout your writing.

Your Articles can Consist of Product and Program Reviews

Write articles that give product reviews. Provide readers with an unbiased product review, and share your own feelings and ideas about the product. Be fair and highlight both the good and negative points. Just because you think something's negative, not everyone does. When your honesty comes through in the way your review is written, more individuals will feel comfortable clicking that link and buying the product.

Be the Go-to Person for a Particular Topic

Become an "expert". Research and write about topics that are connected to each other to become the go-to person for a specific subject matter. Your readers will learn to trust your insight, and continue returning to your articles. They are also more likely to purchase products suggested by someone they consider to be well-versed.

Keep It Different

Use odd numbers in your title. People are attracted to something unique, so if you plan on writing a list, ensure the number you have is a little off. Visitors are more likely to be attracted to "76 Ways to Cook Fish" as opposed to "50 Ways to Cook Fish". People appreciate oddities.

Use SEO in Your Articles

Use SEO by sprinkling keywords throughout your articles. This is referred to as on-page optimization. Sometimes individuals who search for a specific term are more likely to purchase what you're offering. Do not overdo it, however. If you pack your article with keywords, it will read unnaturally to people and search engine spiders will penalize it as possible spam.

Publish a Steady Stream of Articles

If you wish to be successful with article marketing, you have to be prepared to produce a great deal of articles. One mistake that many beginners make is thinking that they can just throw up one or two articles and the traffic will come. The reality is that in most cases you have to write and post a regular stream of articles to get to the point where you have consistent, dependable traffic.

Lead with Value First -- Then Promote

Make use of your author resource box, or use the end of your article to give links to your products, services, programs, or whatever it may be that you are marketing. These areas are where you should concentrate on self-promotion. Try to include at least 1 to 2 links in these locations. They give a "call to action" for your readers to find out more details on your items, services, programs, etc.

You can be successful at article marketing. These suggestions will help you release the articles needed for you to have the best success at getting very targeted traffic to your website. Follow these guides, and you will be stunned at the traffic that will come your way.




About the Author:



No comments:

Post a Comment