Thursday, February 17, 2011

5 Effective Tips On Improving Website Traffic

By Reed Slidell


Do you want to learn more ways on improving website traffic? Quite frankly, doing so is not that easy and will require a lot of things on your part. These can be your time, money, or online marketing skills. And let us not forget about search engine optimization which is a crucial factor in the success of any given website.

However, before we further discuss on how to increase your site's traffic, you must always remember that all of your marketing efforts will go to waste if you do not have good content on your website. Because how can you have loyal visitors to your site if you are presenting articles and and other types of content on only an average level of quality? Your visitors will surely turn to other websites for the information or products that they need and they might think that you have just wasted their time.

I have listed here some of the techniques or strategies that you can try to get better traffic for your site.

1. Good, quality content.

People will go to your website for your content and almost for that alone. That is why if you want to make them stay longer, keep them coming back, or get them excited to share their new-found info to their friends then you must make sure to have great content on your website. The best ways to do this is to their be an expert on your niche and share your tips and insights about that field or if you are not good a writer, hire one.

2. Web design

With the advent of Google Instant Preview, there is now an increased need to have a well-planned web design. If you have ever used this feature, you will see why this is the case. Just imagine you are searching for something on Google. You see those little magnifying glasses right next to each search result. You click on it and you are presented with a preview of that website. Now if that site is poorly done and not interesting enough at first glance, you probably will not even visit it. So that is one less visitor or potential customer for that website.

3. Online advertising

Advertising is a very powerful marketing strategy whether on print or online. You should look for the top websites where you think your target customers or visitors are visiting the most and buy an ad space on that site. A well-done banner can attract a good number of visitors in any given day.

4. Focus on your search ranking.

For most website owners, the holy grail of getting the best traffic would be to rank at the number one spot in the search results for the keywords they are targeting. However, it is not easy to do that and requires for you to practice good and effective seo techniques to help you reach the top.

5. Give free stuff.

The fact remains that people love to receive free stuff. Sometimes even if they have no need for that item they would go out of their way to get it. What more if you are providing quality freebies that are also marketing items by themselves? That is why when it comes to improving website traffic, sometimes simply handing free stuff is a good enough tactic.




About the Author:



No comments:

Post a Comment