Wednesday, December 26, 2012

Setting Up An Easy Article Marketing Campaign

By Larry Franklee


One of the fastest ways to gain exposure, drive traffic, get leads and make an increased quantity of sales is to line up and execute a simple article marketing marketing campaign.

While an apple a day may keep the doctor away, an article a day may be precisely what you have been attempting to find to take your business to a higher level.

Let's a take fast look at a couple of the issues you may want to take into consideration before getting too deep into the method so that you can put the likelihood of succes in your favour.

Simple Article Marketing Explained

The neat thing about setting up a straightforward article marketing campaign is once the first planning and set up stages are done you will find scaling the model to provide even better results is both fast and easy. Make a system and you can also outsource the entire process.

2 things you will need to remember from the beginning. First is the strategy you may use to distribute your content. Second is the quality of your content.

Both of these issues are important to produce the results you are looking to achieve . If your content is debatable, you will get questionable results. If you take short-cuts in distribution, you'll short-change the results which you get. Both processes go together. Create off-the-charts content and make efforts to get it in front of as many people as practical and you'll have found yourself a winning combo.

Simple Article Marketing Set Up

The majority of the articles you'll find in the article directories are the same format. Knowing this you can set up a straightforward article marketing template to follow when writing and preparing your content.

Each list will ask for a title, a short 25-50 word summary, the body copy, author resources area, 3-5 keywords or tags and a both the main and secondary subject categories your article fits in. You also will be ready to add 2-3 links in the body copy or author resource area or a mixture of the 2.

Content for the Straightforward Article Marketing Campaign

Maybe the strongest way to ensure readership of your content is to only write content that you know is being actively searched for. This may be done by accepting who your best target market is - the person or persons most inclined to be interested in your product, service, opportunity or info.

Once fitted out with this info, utilize a free keyword research tool like the Google External Keyword tool to find out exactly what terms and phrases your audience uses when conducting a search on the internet. You can use a paid tool like Market Samurai to dig even deeper to find the best keywords and key-phrases employed by the competition. Write your content to speak directly to search query you have exposed using these tools.

Easy Article Marketing Distribution

There are approximately 12 serious traffic article directories you can manually submit your articles to for inclusion. Expect this process to take upwards of five minutes or even more per directory. The time you spend by hand submitting your content to these serious traffic sites can pay large dividends.

Another way to take your simple article marketing distribution efforts to a higher level is by utilising a mixture of manual submissions with automated mass submissions. Use automated tools like Article Marketing Robot and Unique Article Marketing Wizard to syndicate your content to hundreds, even thousands of article directories within a few short minutes. The results will simply astound you.




About the Author:



No comments:

Post a Comment