Monday, November 14, 2011

Writing an Article the Right Way

By James Lynch


Writing an article is an inexpensive and easy way to promote your business and attract high quality traffic to a website. Article marketing helps to build your credibility as an authority in your industry and attract high volumes of quality traffic to your website.

If you want to become an article marketing expert then follow the simple guidelines to writing an article below.

Step #1: Find your target audience

It's important to get into the mind of your prospect when writing an article. Think about what they'd like to hear and what they are looking for and tailor your article based on their needs.

Once you know what your target audience is looking for, they'll be all ears as to what you have to say.

Step #2: Choose the right keywords

When you're writing an article your main goal is to get your prospects to read it, right? Well they will never even see your article if you don't choose the proper keywords. The two types of keywords that you need to look for when you write an article are called long tailed and short tailed keywords.

Example of a short-tailed keyword (Article Writing). Example of a long-tailed keyword (How to Write an Article).

When you're writing an article you're best bet is to choose a long tailed keyword, since there's a lot less competition competing for that keyword. This will be the best chance to get your article viewed by your target audience.

Step #3: Choose what topic you want to write about

Once you have selected the long-tail keyword that you are going to use, it's time to select the topic you are going to write about.

For example, if your long-tail keyword is "writing an article," than your topic could be "steps to writing an article correctly."

Step #4: Write your article

Writing an article is an easy process and should only take 30-60 minutes to complete. Its important to just sit down and start writing and not worry about making your article perfect.

Easy step to follow when writing an article:

1. Pick three main points to your article, then make them into one sentence each. 2. After you've chose your three main points, write 3-5 sentences for each of those points. 3. The three main points that you've chosen will be the first sentence of your three main paragraphs. 4. The 3-5 sentences that you've written will the the body of each paragraph.

All you need is an introduction paragraph now that your three main paragraphs are complete.

*All you need to do is write 3-4 sentences that sum up the the paragraphs and you can make this your introduction.

Now all you need is a conclusion.

*To write your conclusion all you need to do is write 2-3 sentences that sum up the 3 main points of your article.

Step #5: Write the title of the article

When writing the title of the article it's important to do a few things.

1. Make sure that your entire keyword is in the article title. 2. Insert your keyword as close to the beginning of your article as possible. 3. People like to have their questions answered, so if you can make your title a question.

Step #6: Distribute your article to directories

It's very important to distribute your article to as many article sites as possible so your article will rank higher in the search engines.

There are some programs on the Internet that will submit your article to hundreds of article marketing sites automatically for you. This will save you a tremendous amount of time and it's very well worth the investment. I highly recommend using Unique Article Wizard is you choose to use an article submitter.

Writing an article properly is an effective way to promote your website without spending a lot of money. If you write your articles the right way then you can achieve top search engine rankings.

You can dominate the search engine rankings for years to come using article marketing and the best part is that it's free to do.




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