By Russell Williams
There is an attitude that many people have when they decide to try making money online. These individuals insist on using only free methods. They refuse to spend a penny on anything other than their computer and internet access. They run into a brick wall when they attempt email marketing without a paid email marketing solution.
The solution is known as an autoresponder service. You get access to this software for about twenty dollars, or less, per month. It is the ultimate irony to think that people dream of success in creating their own business, and they will not even pay a tiny amount of money like that.
Well, if the solution is an autoresponder, what is the actual problem, or problems? Before that question is answered, please take note that the method of creating a list of prospects and customers that will allow you to email them is the number one way to earn cash on the internet. This has been the case almost since the advent of the 'net, and there is no indication that anything is going to change soon.
To make email marketing practical, it must be automated. You need ways to get people to voluntarily allow you to email them. You must put them on your list and then send out a confirmation email asking them to verify that it really was them who signed up for your emails.
After that, you must send every subscriber, each email in the proper sequence, allowing for the days when there are no emails before the next one is sent. You should be adding to your list as quickly as you can to make it as big as you can. It would be incredibly cumbersome to attempt to do all this manually.
If you are fortunate enough to build a huge list, you could never have enough time to do it yourself, and you would need to hire staff just for this purpose. Of course, if you have an autoresponder, your problem is solved. There are other problems that are solved besides this.
Spam, as you know, is unsolicited commercial email. There is normal spam, that is like the junk mail you receive in your actual mailbox at home, trying to get you to buy things. There is creepy spam for things like pornography & drugs. There is spam that are scams designed to get you to give away your life savings. What they all have in common is, they are illegal.
If you are taking part in email marketing without the use of a reputable autoresponder service, you will not have a leg to stand on when the false spam complaints start coming in, as they always do. People ask you to send them your emails, and then when they don't want it any more, instead of letting you know, they decide to report you for spamming.
When the various authorities who look at the complaints, see that you are using an autoresponder, the people making the false accusations are viewed as liars. They had to double opt in to get your emails, and they could unsubscribe by clicking a link included on every email you send. This email marketing solution lets you stay in business and prevents you from going through the atrocity of being falsely accused. There is no greater bargain in the entire world.
