3 Long Island SEO Upsides Of Maintaining A Blog

By Arthur Williams

Long Island SEO experts know that there is no one factor that influences search engine rankings. However, it can be argued that the blog section of a website has the most influence, not only because of the content it provides but its value as a whole. If you're a website or business owner, it's vital to maintain the blog. For those that feel like there's little to no reason to do so, here are 3 upsides that are worth considering.

One of the reasons why an SEO specialist would maintain a website's blog is due to the rich content it provides. While "content is king" may seem like a tired line, it carries considerable weight, especially among search engines. Google, Bing and other such platforms greatly value sites with original content at high volumes, which means that they will become more prominent across different search engines. This is just one reason why names like fishbat.com stress keeping blogs active.

It's also worth maintaining a blog because of the links that you've undoubtedly built over the years. If there's one truth that remains about SEO, no matter how much it's changed over the years, it's that links are still crucial. You'll want to continually build them, so when blogs are deleted without any preparation, there are many links that become lost as well. The more links that are rendered null and void, the less of an impact one's SEO strategy will have.

Even if you take the technical aspects of SEO out of the equation, keeping a blog around means that website visitors will have reason to return. After all, blog posts can be continually published, which means that visitors will have to come back to read them. What this does in maintain or even improve user engagement. This goes a long way in influencing SEO efforts, as you may have imagined, which is all the more reason to keep it up.

Let's say that, through human error or some unforeseen circumstance, that your website's blog section is taken down or deleted. If this happens, you run the risk of losing ample SEO progress, from the content that you're published up until that point to a considerable drop in search engine rankings. Needless to say, it will be difficult for the general public to find you online. These reasons should be enough to convince you to maintain your blog.

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Long Island SEO: Steps To Follow Toward Search Engine Recovery

By Arthur Williams

One of the tell-tale signs of Long Island SEO volatility is a sharp decrease in rankings. Your website may be on the first page of a Google search result one week, only to be buried beyond page ten the next. This could be the result of anything, be it a website design overhaul or a shift in content creation, but there are ways to recover. By following these steps, you'll find search engine recovery to be easy, provided you're willing to put in the effort.

According to reputable authorities on SEO, www.fishbat.com included, one can recover from negative SEO by ensuring that their website is secure. If your site is hacked, for example, it's possible that it will fall in terms of Google and other search engine rankings. You'll want to make your site as safe to use as possible. This is true for not only SEO but the user experience that each visitor you attract will have.

Next, be mindful of the links that you lost and obtained over time. One of the other reasons why a website would drop in rankings is that links have been removed, either from their own platform or third-party networks. Instead of spending time getting in touch with each website where you have links, try to build new ones. These are more likely to stick around, which will provide your business with the SEO boost that it needs.

It's also possible that your SEO recovery is needed because of slow performance. Have you noticed that your site, after working flawlessly for years, seems to have taken a dip from a performance standpoint? The slower that your site operates, the less prevalent it will be in terms of rankings, which is where you should take action. Whether it's removing needless plugins or finding a new web hosting service, you're not without options.

These are the most important ways that one can go about SEO recovery, which will ultimately help sites rank once again. SEO is one of the most complex topics in digital marketing, mainly due to the fact that not everyone knows how search engines operate. This knowledge is largely classified, which is why everyone from novices to experts should be mindful of their various projects. By doing so, they will be able to make any necessary changes on the fly.

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For additional information about SEO, contact fishbat today.. This article, Long Island SEO: Steps To Follow Toward Search Engine Recovery is available for free reprint.